This is a limited edition festive packaging for 2015-2016 festivities. The brief was for one design for 3 occasion; Christmas, New Year and Chinese New Year. 

Leverage the packaging design to connect and communicate with consumers while cheering and celebrating festivities.

Creating a modern and disruptive packaging design, while ensuring this is aligned with the brand personality. 

I was tasked to come up with a key visual for Ferrero Rocher's 2016 Mother's Day promotion for the Singapore market.

The idea says the cards mom had received over the years. Tied in with the brand personality of Ferrero Rocher, different shades and tones of gold sets the difference of each card.

This key visual is then translated on POSMs; namely headerboards, wobblers and etc.

Limited edition LUX body wash for China market

Danone's new range of UHT Milk for kids under 6. This is for the market in Hong Kong.

Nutritious milk that appeals to moms and interactive for kids. Just a flip of the flaps of the milk carton reveals the ears of the cow.

Re-branding of Maggi cube packs for the Malaysian market.

Currently out in major supermarkets, both Singapore and Malaysia.

For Indonesia market

For Vietnamese market

Rio Tinto is one of the world's largest metals and mining corporations. In this project, I have been tasked to re-brand their range of fertilisers for the China market. Our target audience are mainly farmers.

The idea was simple; I wanted a clear distinction between each range of fertilisers, at the same time, I wanted to clean up the fuzziness from the previous packaging giving simple pictograms as graphic representations for clarity.